Earn Generous Commissions While Helping Entrepreneurs Build Seven-Figure Businesses
Join the ICONMAKER® Referral Partner Program. Share proven offers your audience loves, earn up to 40% commissions, and unlock rewards like a Caribbean Cruise cabin.
Earn 40% on tickets + 10% on high-ticket enrollments
Proven 30–41% conversion rate from event to applications
Top partners win a Caribbean Cruise cabin
2,582 podcasts actively looking for expert guests
Easy ‘yes’ lead magnet: free lifetime access for your audience
Build credibility while you grow your list
$27 ticket → 100% donated to Kiva.org
High-value training that warms prospects up fast
You get credit on all high-ticket conversions that follow
Welcome and Overview
Thanks for taking time to learn about supporting us and our mission.
We have three ways to play & promote with us, that your tribe will love.
Our high impact three day virtual event, our free directory of Podcasters seeking guests, and our four hour deep dive workshop.
First, if you're new to our world, or only have time/bandwidth for one email, we suggest you mail for the Ultimate Directory of Podcasters™. We're averaging 41% opt in, and they get access to more than 2,500 Podcasters looking for guests. More details on promoting the Directory here.
Next, if you know us and our impact, and have time to share multiple times, directly promoting our high impact three day event is best for you. And for this event, we have a very special extra bonus if you have 20 or more people attend this event from tickets you sell.
How does a Caribbean Cruise on us sound?
Yep, if they come and attend 60% or more of the event (and 95% of the people that show up on Day One stay for the whole event!), we will buy you a Marketers Cruise Cabin!! If you know about this event, you're already pumped! If you don't know, some 450 marketers from across the globe gather to have fun, build trust and create strategic alliances.
We're calling this our Ambassador Program.
You get 40% of their ticket sales, either full price tickets at $97, or we'll give you a custom promo code to save $60 and come for $37 (our favorite). We average 64% of tickets sales attending, so to ensure you earn the Cruise, you'll want to sell 30 tickets or more.
If any of them refer others to promote the event, you get a 10% second tier referral fee.
And if any of those attendees invest in our High Ticket Offer, you earn 10% of our signature offer, the Million Dollar ICONMAKER® Program (up to $10,0000 USD) for each referral that joins our Program. Yep, $10k per referral, and we typically have 30 - 47% do that!! More details on promoting the Live Event here.
And third and finally, if you don't have the bandwidth right now, consider promoting our next four hour deep dive Workshop. The next Workshop date is Thursday Dec. 11th, so the best promo window is Dec 5th to 9th. Tickets are $27 with all proceeds donated to kiva.org to help women in developing countries start, run and expand their micro-businesses. More details on promoting the Workshop here.
Let's be Iconic Together!
Sheryl Plouffe, Tom Matzen, and Dannella Burnett
Founders, ICONMAKER®
PS. And if you know already, jump right to here to complete the sign up form.
Three Days That Will Inspire and Motivate Your Tribe
And Now, We Will Send You On A Caribbean Cruise! 🚢
Two years ago we launched our movement with a goal to transform High Ticket Coaching by literally guaranteeing results for our clients. We knew if we create a strong model, built in skills, accountability and mentorship, we could deliver.
And in that time our new VIP Clients have generated $5.6 million in sales, and are creating their own movements one client at a time.
That spark we called ICONMAKER® Live.
And it just keeps getting better.
So we set an outrageous goal for the next event. A true "BHAG" (Big, Hairy Audacious Goal). Let's get one thousand people to attend!
To do that we wanted to inspire 50 people to become Ambassadors for us, each inviting 20 or more people to attend.
And that meant putting our money where our mouth was, so if you become an Ambassador and bring 20 or more people to our next event, not only do you earn 40% on ticket sales, and 10% of all High Ticket Sales (up to $10,000 per sale), you also get a Marketer's Cruise Cabin on us!!
You'll meet 450 amazing marketers, have an amazing Caribbean Vacation, and create friendships and strategic alliances all week long.
What's the catch? To qualify, each person you invite buys a ticket through your link, and attends at least 60% of the event (our software tracks that, easy peasy), you get the bonus regardless of how many join our High Ticket Program. Its a double occupancy cabin, meaning you'll split it with another attendee (or you can pay extra for the whole cabin, your choice).
Our last three events 33% - 47% did choose to join, so that's how we can justify such a generous gift for you.
We have email copy, and social media graphics.
You get 40% of their ticket sales, either full price tickets at $97, or we'll give you a custom promo code to save $60 and come for $37 (our favorite). We average 64% of tickets sales attending, so to ensure you earn the Cruise, you'll want to sell 30 tickets or more.
If any of them refer others to promote the event, you get a 10% second tier referral fee.
This high impact event gets incredible feedback, we'd love your support.
Sheryl Plouffe, Tom Matzen, and Dannella Burnett
Founders, ICONMAKER®
PS And if you're ready, jump right to here to complete the sign up form.
Our most popular lead magnet ever, the Ultimate Directory Of Podcasters™ has had over 750,000 downloads as a pdf over the years. Truly epic, with hundreds of podcast hosts seeking guests (like people in your tribe!).
And now we've taken the directory online and massively expanded it.
So if you want to help us spread the word, your tribe gets lifetime access to our online Ultimate Directory Of Podcasters with 2,582 active podcasters seeking guests to interview!!
Yep, two thousand five hundred and eight-two podcasters seeking guests in the coaching, consulting, entrepreneur, small business and marketing space.
So in addition to being able to gift this to your tribe, if any of them decide to attend our next ICONMAKER® Live, our most powerful three day virtual event Sept. 23rd - 25th, 2025, you get 40% of their ticket sales as a special bonus.
If any of them refer others, you get a 10% second tier referral fee.
If any of those attendees invest in our High Ticket Offers, you earn 10% of our signature offer, the Million Dollar ICONMAKER® Program (up to $10,0000 USD) for each referral that joins our Program.
Plus we have a whole bunch of bonuses for referring others (see below).
We'd love your support to share this awesome gift, and this is a brand new referral program, so even if you've promoted for us before, we need you sign up again, so we don't miss you.
Hope you'll decide to join us, help us help your tribe, and if they ever invest with us, you'll earn referral fees along the way.
Sheryl Plouffe, Tom Matzen, and Dannella Burnett
Founders, ICONMAKER® Joint Venture
PS This can be promoted at any time of the year, but the best conversion to cash for you (and us) is the month before our big live three day events. So that's August, 2025 and April, 2026.
Ready to amplify your visibility and establish your authority in your industry?
Being a podcast guest is one of the most effective ways to achieve that.
To support your journey, we're offering lifetime free access to The Ultimate Directory of Podcasters™, your comprehensive resource to connect with over 2,582 top podcast hosts actively seeking guest experts. No credit card required.
But that's not all.
When your tribe claims free lifetime access, they'll also receive three exclusive bonuses designed to accelerate their success:
#1 - Five Ways to Monetize Your Podcast Show Appearances
Discover proven strategies to turn every podcast interview into a revenue-generating opportunity. Learn how to strategically use lead magnets, master high-converting calls to action, and position yourself as a sought-after expert that hosts love to promote.
#2 - Develop an Engaging Podcast Guest Strategy
Being a guest on a podcast is more than just showing up—it’s about delivering a compelling and engaging interview that leaves a lasting impact. This bonus walks you through essential strategies to become a standout podcast guest, from pre-show preparation to nailing the interview and maximizing post-show opportunities.
#3 - Six Keys to an Amazing Podcast Studio
Looking and sounding professional on podcasts is non-negotiable if you want to build credibility. In this bonus, we break down the six essential elements of a high-quality home studio setup, covering everything from lighting and audio to internet connection and background aesthetics.
These bonuses are valued at over $500, but they're yours free when you claim your access to the directory. And same for everyone in your tribe.
In addition to ICONMAKER® Live and the Ultimate Directory of Podcasters™, we have a fantastic four-hour workshop that we run four times a year called the ICONMAKER® Workshop. Tickets are $27, with all proceeds donated to Kiva.org.
While we don't rev share ticket sales, we do pay referral fees on anyone that joins our Million Dollar ICONMAKER® Program. A full ten percent, which means you can earn up to $10,000 per Referral.
Our workshop averages 80 - 92% show up, 95 - 100% retention over the four hours, so we know your tribe will love it, and love you for inviting them to attend.
And with 14 - 40% applying for our High Ticket Offer, you'll love the residual income.
If any of those attendees invest in our High Ticket Offers, you earn 10% of our signature offer, the Million Dollar ICONMAKER® Program (up to $10,0000 USD) for each referral that joins our Program
Join the Referral Program right below here.
The More Referrals, The Bigger the Bonuses
Step 1: Refer 5 Registered Referrals
When 5 people register through your referral link, you can choose 1 of these bonuses:
100 Hot Speaking Leads (3 Months)
Get booked fast with warm leads + weekly support.
Value $497
One Million Views Training
Transform your YouTube channel into a client magnet.
Value $497
Main Stage Speaking Spotlight
3 minutes to shine on stage at Speakapalooza.
Value $297
Step 2: Refer 10 Registered Referrals
When 10 people register through your referral link, you’ll receive all 3 Step 1 bonuses.
Step 3: Refer 25 Registered Referrals
When 25 people register through your referral link, you’ll unlock these high-ticket growth bonuses:
100 Hot Speaking Leads (6 Months)
Get booked fast with warm leads + weekly support.
Value $750
Endorsed Newsletter Mailing
Newsletter Mailing to Our Tribe of 20K+ Entrepreneurs.
Value $2,000
Game-Changing Training
Strategic Philanthropy Workshop Training—triples show-up rate, doubles conversion.
Value $2,000
Step 4: Refer 100 Registered Referrals
When 100 people register through your referral link, you’ll unlock our mega exclusive bonuses:
Main Stage Sponsored Talk
Dolphin Pool Sponsorship at Strategic Alliance Live™.
Value 3,000
3x Endorsed Mailing
Endorsed Triple Mailing to Our Entire Tribe.
Value $10,000
Unlock Hidden Sales with AI
AI Database Reactivation Test Drive—turn overlooked leads into sales.
Value $2,000
Join Our Referral Program Here:
REFERRAL PARTNER APPLICATION
If anyone buys tickets to ICONMAKER Live you earn 40%. If you refer someone who refers others, you earn 10% of all their ticket sales. And if anyone joins our High Ticket Program called Million Dollar ICONMAKER® Program you'll earn $1,000.
Plus the bonuses for referring
5, 10, 25 or 100 to the Ultimate Directory of Podcasters™.
This is tracked for 365 days, that means any time in the next year,
if they upgrade you get rewarded.
----------------------------------------
Please note, this assumes normal show up rates and normal conversion rates.
We reserve the right to disqualify anyone that abuses the process, of course.
Simply Enter Your Information Below.
Also, this will trigger an email (takes 2-3 minutes normally)
with your referral link and Partner Center log-in details.
Meet The ICONMAKER® Founders
Sheryl Plouffe
Sheryl is an entrepreneur, speaker, and former national TV broadcaster who has produced thousands of videos, been seen by millions, and broadcast more than 20,000 hours of live television.
As Co-founder of ICONMAKER®, she helps entrepreneurs build seven-figure businesses in two years or less through AI-powered systems, high-ticket offers, and high-trust relationships.
She is also the creator of the ScaleSmart AI Lab, where business owners learn to leverage AI for real business results.
Sheryl leads our Million Dollar ICONMAKER® Program and is Co-Founder of ICONMAKER®.
Tom Matzen
Tom has started some 94 businesses of his own, 11 of them to seven figures and beyond. More importantly, his personal coaching clients have generated more than one hundred seventy-five million in sales in dozens of industries across the globe.
However, he has made more mistakes in his businesses already than most people make in a lifetime. He has made and lost millions several times over. He is a two-time international best-selling author, with some 192,000 copies of his books sold to date.
Tom shares his authentic self with communities around the globe with real-life stories of glorious triumphs and colossal failures. Leveraging this priceless knowledge, Tom is on a mission to empower entrepreneurs to do good and make money at the same time.
He is Co-founder of ICONMAKER®.
Dannella Burnett
As seen in Entrepreneur.com, the L.A. Tribune, USA Today, and her bestselling books VISIBILITY Volumes 1–3, C.O.A.C.H., and In the Spotlight, Dannella has built a seven-figure business through speaking, events, and publicity. She has shared hundreds of stages around the world, helping generate millions of dollars and impacting tens of thousands of lives through live events.
As the Owner of Encore Elite Events, Speakers Need To Speak, and ICONMAKER®, Dannella is a creative force with a passion for connecting experts to those they serve through speaking and events while creating profitable and impactful visibility.
Dannella leads our Speaker Training and Event Strategy and is Co-Founder of ICONMAKER®.
Want to become a Referral Partner? Join us here. If you already a partner, log in here.
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To purchase tickets to ICONMAKER® Live click here.
To claim lifetime access to The Ultimate Directory of Podcasters™, click here.
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